Elliot & Co
Elliot & Co is one of the top PR agencies in Singapore and Malaysia, with a 4000+ client list including Audi, GSK, and Capitaland. When they contacted us, their goals were to build greater trust with corporate clients, optimise for AI search, and rework their site's conversion funnel. We rebuilt their website on top of its existing WordPress backend to preserve its high SEO equity, while upgrading their frontend to meet their goals.
Before
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Startup-oriented design
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Case studies crucial for conversion buried in layers of navigation
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3 Conversion channels, pathways not optimised yet
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Prospects convert through form, email, or whatsapp only
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Not technical-SEO optimised (schema, semantic HTML, metadata)
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Wordpress plugin reliance, few tracking events

After
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Enterprise + Startup friendly design with frontloaded proof
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Case studies highly exposed, individual case-study traffic up 148%
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5 Conversion channels, with new leads coming through new ones
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Calendly and phone call for higher-intent / urgency prospects
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Rebuilt for SEO & GEO, #1 for AI brand coverage in its sector (41.6%)
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Clean backend and tracking events

Before
-
Startup-oriented design
-
Case studies crucial for conversion buried in layers of navigation
-
3 Conversion channels, pathways not optimised yet
-
Prospects convert through form, email, or whatsapp only
-
Not technical-SEO optimised (schema, semantic HTML, metadata)
-
Wordpress plugin reliance, few tracking events

After
-
Enterprise + Startup friendly design with frontloaded proof
-
Case studies highly exposed, individual case-study traffic up 148%
-
5 Conversion channels, with new leads coming through new ones
-
Calendly and phone call for higher-intent / urgency prospects
-
Rebuilt for SEO & GEO, #1 for AI brand coverage in its sector (41.6%)
-
Clean backend and tracking events

Book an intro call
"What will we talk about?"
We'll look at where your business is, and whether your homepage says why customers choose you. Then we'll tell you honestly if we can help.
"What's your offer?"
We offer homepage sprints with differentiation strategy workshops, and website rebuilds.
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